₹199 to set it up yourselfFull SEO automation playbook · not a daily blog-writing engine

Solution · AI SEO automation

Your brand needs organic traffic, without a paid SEO agency. You need organic enquiries, not another SEO agency retainer. Stop Paying ₹1L+/month for SEO? Automate what the agency charges forYour brand needs organic traffic, without a paid SEO agency

Proof on the feedInstagram · @swayamapp

Own the Search Console → cluster → publish pipeline on your domain. Start with ₹199 to set it up yourself, or hand off to us for a one-time install — not another retainer or “AI writes blogs daily” tool.

What the AI automation does

  • Crawl your site and cluster real Search Console queries
  • Turn clusters into briefs, on-page fields, schema, and internal links
  • Ship pages with sitemaps and indexing — not a “500 blogs a day” bot
  • Run the same pipeline every week with human approval on what publishes

What you get here

  • ₹199 to set it up yourself — full setup guide, read online
  • ₹999 · 1-on-1 working session on your site + guide included
  • ₹4,999 · Done-for-you setup on your domain, one-time
  • No monthly retainer. No subscription.
Preview the first 5 pages free →Or have us do it₹999 session · ₹4,999 full setup

Other brands we've worked with

  • BrainCells
  • Uni Discovery
  • The Officers
  • Horse's Mouth
  • Fourth Brain
  • ITEskul
  • Collegify
  • Inspirus
  • Envision Computer Training
  • CoDing Seekho
  • SHRIshiksha
  • SFDI
  • Vista's Learning
  • UpSurge Infotech
  • Purple Tutor
Proof on the feedInstagram · @swayamapp
8 stages run end-to-end
GSC-first clusters from real queries
₹199 to set it up yourself
AI + Google visibility tracked together
Proof in Search Console

Organic growth you can screenshot

Real SEO results from brands running this AI SEO automation — not vanity keyword ranks in a slide deck. Tap any chart to open it full screen.

B2B · marketing

40k impressions in a quarter — demand the site finally caught

3 months · Web search

  • 432Total clicks
  • 40.3kImpressions
  • 11.1Avg. position
Google Search Console · Performance
E-commerce

Strong CTR while average position still climbs

3 months · Web search

  • 476Total clicks
  • 16.3kImpressions
  • 2.9%Avg. CTR
Google Search Console · Performance

Screenshots from client Search Console properties. Results depend on domain authority, competition, and how consistently the pipeline runs — past performance is not a guarantee.

Why manual SEO stalls

The work is repeatable. Your SEO team is doing it by hand.

Execute Audits that die in a spreadsheet

A 200-row issue list nobody owns. Six months later the same errors are still live.

200+ hrs of work saved

Keyword sheets, meta tags, internal links, schema — automated instead of hand-typed, page by page.

Keywords picked on real SV

Ignoring Search Console means chasing volume that never turns into an enquiry.

Tool sprawl with no pipeline

Ahrefs, a rank tracker, a crawler, three AI tabs — and still no repeatable process.

Get visible in AI search

Earn citations in AI Overviews, ChatGPT, and Perplexity — not just blue links nobody sees.

Save INR 100K+ in monthly agency cost

Replace retainer audits and reporting with a pipeline that ships fixes and pages — keep budget for strategy, not slide decks.

Swayam AI Labs · automated SEO

8 stages the pipeline runs for every page every day as an SEO expert

The same stack we run on swayamapp.com — documented end to end in the PDF, and installed for you on the ₹4,999 tier.

01

Crawl + technical baseline

Crawler · Core Web Vitals · logs

Full-site crawl for indexability, canonicals, redirects, mobile, and CWV — scored, prioritised, and de-duplicated into a fix list.

02

Search Console truth

GSC · Keyword Planner

Pull 90 days of real queries, impressions, and positions. Striking-distance pages and query gaps surface before anyone writes.

03

SERP-based clustering

Topic clusters · intent

Keywords grouped by actual SERP overlap, not text similarity. Output is a hub-and-spoke map with an internal link matrix.

04

Briefs + content production

Brief engine · E-E-A-T gates

One brief per URL: primary and supporting keywords, section word counts, competitor scoring, and the angle that wins the SERP.

05

On-page + schema automation

Meta · headings · JSON-LD

Titles, descriptions, heading maps, image alts, and validated Schema.org markup generated and applied per page type.

06

Publish, sitemap, IndexNow

CMS/API · sitemaps

Draft → review → publish, then sitemap refresh, redirect hygiene, and IndexNow/Indexing API submission on every deploy.

07

GEO + AI visibility

AI Overviews · ChatGPT · Perplexity

Passage-level citability checks and AI crawler access, so the same page earns both a blue link and an AI citation.

08

Drift monitoring + reporting

Baselines · GSC · GA4

Snapshot every SEO-critical element, diff it after each deploy, and report movement against clusters — not vanity keyword counts.

Manual loop → automated pipeline

Same expert SEO input done by an expert AI automation

By hand

Manual SEO loop

  • Audit → spreadsheet → nobody owns the fixes
  • Keywords guessed, then written in bulk
  • On-page and schema typed page by page
  • Rankings checked when someone remembers
Automated

Automated SEO pipeline

  • Crawl → prioritised fix list → applied
  • Clusters built from real Search Console queries
  • Meta, headings, and JSON-LD generated per template
  • Drift diffed on every deploy, reported monthly
What actually gets automated

Eight areas, one pipeline

Strategy stays yours. Everything mechanical below runs on a schedule instead of a to-do list.

Technical

Crawl, index, and Core Web Vitals

Site-wide crawl with indexability, canonical, redirect, mobile, and CWV checks — re-run on a schedule instead of once a year.

Research

Search Console → topic clusters

Real queries expanded and grouped by SERP overlap into hub-and-spoke clusters with an internal link matrix.

Content

Briefs with competitive scoring

Per-section word counts, keyword placement, and SERP angle — so writers or the engine start from evidence.

On-page

Meta, headings, and JSON-LD

Titles, descriptions, heading maps, alt text, and validated structured data generated per page type.

Indexing

Sitemaps, redirects, IndexNow

Sitemap regeneration, legacy slug redirects, and instant submission to Google and Bing on every publish.

GEO

AI Overviews and LLM citations

Citable passage structure, AI crawler access, and brand mention tracking across AI Overviews, ChatGPT, and Perplexity.

Local

Google Business Profile and NAP

Profile completeness, review replies, citation consistency, and geo-grid rank tracking for multi-branch businesses.

Monitoring

Drift baselines and reporting

Git-style snapshots of SEO-critical elements, diffed after each deploy, with GSC and GA4 movement in one report.

Where it fits

Tuned to how your buyers search

Own the admissions queries in your city

  • City + exam clusters: “NEET coaching in Pune”, “CA Inter classes fees”
  • Parent FAQ pages counsellors can send on WhatsApp
  • Course and batch pages with Course and FAQ schema
Retainer vs pipeline

₹100,000 a month, or ₹4,999 once

Manual SEO / agency retainer

  • ₹100,000+/month retainer for a deck and three posts
  • Audit PDFs with no owner and no deadline
  • Keyword research disconnected from Search Console
  • Schema and internal links done by hand, when there's time
  • No idea whether AI search mentions you at all

Automated SEO pipeline

  • One pipeline: crawl → cluster → brief → publish → index
  • Fix list scored by impact and shipped, not filed
  • Clusters derived from your own query data
  • Schema, sitemap, and IndexNow automated per deploy
  • Google and AI visibility tracked in the same report
Concrete output

What the pipeline puts in your hands

  • Prioritised technical fix list from a full-site crawl
  • Topic cluster map with hub-and-spoke architecture and internal link matrix
  • Content briefs with per-section word counts and competitor scoring
  • Generated meta titles, descriptions, heading maps, and image alt text
  • Validated JSON-LD schema per page type
  • Sitemap regeneration, redirect hygiene, and IndexNow submission
  • AI visibility check across AI Overviews, ChatGPT, and Perplexity
  • Drift baseline plus a monthly report tied to clusters and enquiries
Get started

Three ways in. All one-time.

Do it yourself with the guide, do it with us on a call, or hand it over completely. Checkout opens in a secure popup on this page.

Do it yourself

SEO automation setup guide (DIY)

₹199one-time

The complete playbook to install and run the pipeline yourself — not a hosted blog engine.

  • Every step of the crawl → cluster → brief → publish pipeline
  • Search Console + Keyword Planner setup, with the exact reports to pull
  • Copy-paste prompt and brief templates for each stage
  • Schema, sitemap, and IndexNow checklists per page type
  • Mac and Windows install paths — no guessing at terminal steps

One-time payment · secured by Razorpay

We do it for you

Done-for-you SEO automation setup

₹4,999one-time setup

We install and run the whole pipeline on your domain, once.

  • Full technical crawl and fix list, applied where we have access
  • Search Console and Analytics wired up, clusters built from your real queries
  • Topic map plus the first month of briefs, ready to publish
  • Schema, internal links, sitemap, and IndexNow configured
  • Drift + AI visibility monitoring switched on, with handover docs
  • Session and PDF guide included

One-time payment · secured by Razorpay

Stop auditing. Start shipping.

₹199 for the complete PDF · ₹999 for a 1-1 session · ₹4,999 one-time if we set it up for you · Secured by Razorpay.

Measured in Search Console

SEO outcomes teams report after automation

Clicks, impressions, CTR, and indexation — not deck metrics. Each story ties to a GSC-visible shift after the pipeline ran.

9.2k clicks · 16 months

Organic leads followed clicks: we went from scattered course pages to clustered exam-intent URLs. Search Console shows 9k+ monthly clicks now — every publish ships with schema, internal links, and sitemap refresh.

Sahil BansalEduKyu · education
40.3k impressions · 3 months

Impressions jumped from flat to 40k in a quarter once briefs came from real queries, not a keyword export. We index faster, rank for service terms we were missing, and stopped renewing a ₹50k audit retainer.

Ananya IyerB2B marketing · SaaS
2.9% avg CTR

CTR climbed while average position still improved — meta and JSON-LD are no longer a backlog item. Category clusters went live on a schedule; GSC shows which URLs earn clicks, not just impressions.

Vikram ShahE-commerce · D2C
2.01M impressions

Two million impressions in GSC came from publishing hub pages around parent and exam queries — not from buying more links. The automation queue keeps new URLs indexed; we approve copy, not spreadsheets.

Priya NairExam prep · coaching
432 clicks · 90 days

We hit 432 clicks in three months on a newer domain by shipping striking-distance fixes first, then cluster pages. Technical crawl issues closed in week one; rankings moved because pages actually went live.

Kavya MenonBrainCells
AI + Google visibility

Rankings improved on priority clusters and we started showing up in AI Overviews for fee and syllabus queries. One report covers GSC movement and citation checks — we know what to publish next Monday.

Rohan MehtaPrepCA
FAQ

Questions before you pay

What is SEO automation?

SEO automation is the system that runs the repeatable half of search work for you: crawl your site, read real Search Console queries, group them into topic clusters, generate briefs, publish optimised pages, then keep schema, internal links, sitemaps, and indexing in sync. Automated SEO does not remove judgement — it saves 200+ hrs of work your team would otherwise spend on spreadsheets, audits, and copy-paste on-page work, so the only thing left to decide is strategy.

What's the difference between the ₹199 guide, the ₹999 session, and the ₹4,999 setup?

The ₹199 tier is the complete DIY playbook — you install and run the SEO automation stack yourself (read online after purchase). It is not a hosted tool that writes blogs for you daily. The ₹999 1-1 session is a 60-minute working call on your Search Console and queue; the guide is included. The ₹4,999 one-time setup is done-for-you on your domain, with session and guide included. All three are one-time payments, not subscriptions.

Is automated SEO against Google's guidelines?

No. Google's spam policies target scaled content abuse — pages mass-produced with no original value. What this pipeline automates is the mechanical work: crawling, query analysis, clustering, brief generation, on-page fields, schema, sitemaps, and indexing. Every published page goes through E-E-A-T and quality gates with human review before it ships.

Do I need technical skills to use the ₹199 guide?

You need to be comfortable following step-by-step instructions and running a few commands. The guide includes both Mac and Windows paths, screenshots for the Search Console and Keyword Planner steps, and copy-paste templates. If you'd rather not touch a terminal, start with the ₹999 session or the ₹4,999 setup.

Which tools does the pipeline need?

Google Search Console and Google Analytics are essential and free. Keyword Planner comes with a Google Ads account. The guide covers a free-tier path end-to-end, and notes where a paid data source like DataForSEO or Ahrefs adds depth if you want it later.

How fast will we see results?

Technical fixes and indexing changes usually show within days. Cluster-level ranking movement typically appears in weeks 2–8, depending on your domain authority and how competitive the queries are. The reporting is built to show that movement honestly, including when it's slow.

Is Swayam related to the government SWAYAM portal?

No. Swayam AI Labs (swayamapp.com) is a private AI automation company in India. We are not connected to SWAYAM, the Government of India's MOOC platform at swayam.gov.in.

Is this a subscription?

No. All three options on this page are one-time payments. If you later want us to keep running the pipeline for you every month, that's a separate scoped engagement we'll quote on a call — nothing on this page auto-renews.